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Send Smart, Sell More – To&From Gifting for Salesloft

Equip your sales team with the data and curated options they need to create high-impact moments that drive results. To&From is seamlessly embedded within Salesloft to help reps identify the right prospects, personalize outreach with intelligently selected gifts, and trigger timely, relevant engagement—without ever paying a platform fee. With insights that guide every send and a curation engine built for ROI, To&From makes it easy to scale human touchpoints that move pipeline forward.

Description

To&From helps sales teams deliver personalized, high-impact gifting experiences that drive engagement, accelerate deal cycles, and boost close rates—without the burden of a platform fee. Embedded directly within Salesloft, To&From empowers reps to send expertly curated gifts at exactly the right moment, guided by data and crafted for conversion.

Whether you're reaching out to a key decision-maker or reactivating a dormant opportunity, To&From combines account insights and curated selections to make every send feel personal, intentional, and on-brand—at scale.

Key benefits

🎯 Target the Right Moments
Use account and engagement data to identify optimal gifting triggers that align with your sales motions.

✨ Expert Curation, No Guesswork
Our team curates gifts tailored to your audience and goals, ensuring every touchpoint feels thoughtful and on-brand.

💸 No Platform Fees
Only pay for what you send. No hidden costs, minimums, or licensing fees—just ROI.

âš¡ Integrated into Salesloft
Reps can trigger gifting directly within Salesloft workflows, making it easy to stay efficient while delivering delight.

📊 Trackable ROI
Monitor gift delivery, engagement, and impact within your sales reporting framework.

How It Works

Identify Gifting Triggers
Use Salesloft cadences or CRM activity to surface high-value moments—like meetings booked, new stakeholder engagement, or stalled deals.

Send the Right Gift
Choose from curated options recommended based on your campaign goals, audience persona, and budget. Options can be pre-selected (think SWAG catalogue) or custom to the occasion (i.e. "My favorite prospect just returned from maternity leave and I'd like to send her something").

Deliver Seamlessly
We do the heavy lifting, including last mile services like hand written cards and wrapping.

Measure & Optimize
Track delivery, engagement, and downstream sales impact to refine future campaigns.

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Setup

To get started, you’ll need a To&From account.

  1. Email [email protected] to request account setup. A team member will respond quickly to get you onboarded.

  2. Once your account is created, we’ll walk you through connecting To&From to Salesloft and configuring your first campaign or send flow.

  3. You’re ready to start sending!

For questions or personalized setup assistance, reach out anytime to [email protected].

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