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Vidyard
Boost response rates and humanize sales engagement by adding video to your sales emails in Salesloft. With Vidyard, easily create polished and personal videos for your prospects using Vidyard webcam and screen recorder.
Description
With Vidyard and Salesloft, sellers can easily add videos to their emails for more personalized outreach and watch response rates soar. Next steps are automatically prioritized so they can stay focused on the tasks that matter, eliminate the chaos, and strike when leads are hot.
With the Vidyard Rhythm integration, video engagement activities are tied to a contact record within Salesloft for a full picture of prospect intent. Sellers can see and take actions directly within Salesloft for a more integrated workflow.
The Vidyard Rhythm integration shares these video engagement signals with Salesloft:
With the Vidyard Rhythm integration, video engagement activities are tied to a contact record within Salesloft for a full picture of prospect intent. Sellers can see and take actions directly within Salesloft for a more integrated workflow.
The Vidyard Rhythm integration shares these video engagement signals with Salesloft:
- Watched less than 25%
- Watched more than 25%
- Watched more than 50%
- Watched more than 75%
Rhythm
Keep sellers focused on the tasks that matter with Salesloft Rhythm and Vidyard’s video engagement insights.
- Create Plays using the video engagement signals from Vidyard so you can reach out at the right time with the perfect message.
- Conductor AI prioritizes Plays in the Rhythm focus zone so that sellers never miss a hot lead or critical follow-up.
- Video views are populated directly into the Live Feed so your team has full visibility into a contact’s engagement.
Available Play frameworks:
- Watched less than 25% → send email
- Watched more than 25% → create call
- Watched more than 50% → create call
- Watched more than 75% → create call
Uses the Vidyard Rhythm integration
Cadence and email
Vidyard for Salesloft makes it easy to add a personal video message to your Salesloft emails and cadences.
- Quickly record custom video messages that help humanize the sales process and build rapport and trust. It's as easy as leaving a voicemail!
- Include a custom animated thumbnail to grab viewers' attention and boost video views and open rates.
- Drive next steps by adding an in-video CTA that provides additional content or gives viewers easy access to your calendar.
Additional details
You'll need to be on a Vidyard Business Plan to use the Vidyard Rhythm integration that leverages Vidyard's video view notification capabilities to surface identified views and video percentage watched which will be translated into actions on your Rhythm dashboard.
The standard Vidyard integration for Cadence and emails is available for all users and plans including free users. With the standard integration, you can record, screen share, and send videos directly within Salesloft.
Features
Rhythm Signals
- Watched less than 25% = Create email follow-up task
- Watched more than 25% = Create call follow-up task
- Watched more than 50% = Create call follow-up task
- Watched more than 75% =Create call follow-up task
Record and share personalized videos
- Use the camera and screen recording options to personalize your outreach
- Easily add and share videos into your emails and cadences
- Access your video library to quickly include pre-recorded videos and messages
- Include a custom or animated thumbnail to boost video views and opens
Perfectly time lead nurture and outreach
- Get video view notifications directly in your activity and live feed so you can quickly identify hot leads and personalize outreach
- Give your team more visibility into a contact's video engagement and perfectly plan the next move
Drive action with in-video CTAs
- Reduce friction in appointment setting by adding link to calendar
- Serve up additional content or resources to guide viewers on next steps
Media
FAQ
Yes. The standard Vidyard Integration is available for all users and plans including free users. With the standard integration, you'll be able to record, screen share, and send videos directly within Salesloft.
You'll need to be on a Vidyard Business Plan to get the Rhythm functionality that leverages Vidyard's video view notification capabilities to surface identified views and video percentage watched which will be translated into actions on your Rhythm dashboard.
You'll need to be on a Vidyard Business Plan to get the Rhythm functionality that leverages Vidyard's video view notification capabilities to surface identified views and video percentage watched which will be translated into actions on your Rhythm dashboard.
Reps who share Vidyard videos through Salesloft will receive a notification in their live feed when a video is viewed by a contact. This allows them to jump directly to the relevant contact and provide perfectly timed and personalized outreach.
With Rhythm, identified video views will be translated into prioritized actions based on viewer intent and the percentage of the video watched. For example, if less than 25% of a video is watched, Rhythm will create an EMAIL follow-up task. If more than 25% is watched, it will trigger a CALL follow-up task.
With Rhythm, identified video views will be translated into prioritized actions based on viewer intent and the percentage of the video watched. For example, if less than 25% of a video is watched, Rhythm will create an EMAIL follow-up task. If more than 25% is watched, it will trigger a CALL follow-up task.
- The task generated from any of the Vidyard Plays will be assigned to the Person Owner within Salesloft.
- The Vidyard Live Feed notifications will be shown on the Person Owner's Live Feed.
- The standard email engagement (opens, clicks, replies) will be shown on the LiveFeed of Email/Video sender (not the person owner).
With the Vidyard Free plan you are able to record and share videos directly within your Salesloft emails. You can quickly access your video library or record and screen share on the spot. You are limited to 30 minutes in video length and a maximum of 25 videos in your library.
When you upgrade to a paid Vidyard plan, you get access to unlimited videos and access to powerful features like in-video CTA’s, video analytics, branding, and much more. You can also turn on the new Feeds integration which allows you to get video engagements notifications populated into your activity and live feed within Salesloft.
Check out this video on Vidyard's pricing and plans to understand which works best for your business.
- Have your Salesloft admin enable the Vidyard integration from the Settings Integrations tab.
- Open your email message, click the Integrations icon on the email compose window toolbar, and select Vidyard.
- Record your video and send the email with your personal video message embedded.
- Watch your engagement and response rates soar.